From nailing down the webinar topic to attract your ideal customer profiles and shaping the webinar content that hits the spot to leveraging your marketing channels for promotion and delivering the actual webinar, our detailed B2B webinar marketing funnel helps you cut through the noise, get your messages heard, and convert new leads!
B2B Webinar Strategy: The Only Guide You Will Ever Need for Successful B2B Webinars
B2B Webinar Strategy: The Only Guide You Will Ever Need for Successful B2B Webinars
Download Your Guide to Successful B2B Webinars
Why B2B Webinars?
B2B webinars serve as a versatile tool for lead generation, brand elevation, and customer engagement. They provide an interactive platform to showcase expertise, demonstrate products, and deliver valuable content, establishing your brand as an industry thought leader. Each and every session accelerates your sales funnel by educating potential clients in real time, fostering trust and credibility.
What’s inside?
- A detailed outline of the B2B webinar marketing funnel
- The actual B2B webinar structure
- A checklist for high-converting registration page
- A checklist for conversion tracking and monitoring
- A checklist for the technical setup and test run
- Pre-, during, and post-webinar content suggestions, including formats and subject titles, for lead generation and lead nurturing across different marketing channels
And many more!
Our Customer Success Stories
1 Webinar = 70 Leads
Generated over 70 leads in a single webinar for a leadership development and behaviour change consultancy
A client wanted to find new ways to generate leads, transitioning from reactive to proactive strategies.
We introduce and position B2B webinars as a more approachable, lower-commitment lead magnet compared to traditional B2B demos or discovery calls.
As we helped launch their first-ever webinar, from topic selection to promotion and delivery, we delivered over 70 leads from a single session.