Partnering with the right healthcare marketing agency can make all the difference in boosting your visibility, improving patient engagement, and driving growth. With the ever-changing landscape of the healthcare industry, having an expert team to navigate digital marketing strategies can give you a competitive edge. To help you find the perfect fit, we’ve conducted in-depth research, analysing reviews and website traffic to rank the top healthcare marketing agencies that are excelling in delivering results.
1. The Munro Agency
Description:Â The Munro Agency is a Glasgow-based digital marketing firm specialising in B2B lead generation, marketing automation, and website development. With over 15 years of industry experience, we focus on delivering measurable results and increasing market share for their clients.
Office Location:Â Glasgow, Scotland
Year Founded: 2016
Team Size:Â Under 10 employees
Key Services:Â B2B Lead Generation, Marketing Automation, PPC & AdWords Management, SEO, Website Design & Development, Social Media Marketing, Digital PR
Industries Served:Â SaaS, Oil & Gas, Property, Hospitality, Healthcare and more
Case Studies:Â View all case studies.
2. Digital Silk
Digital Silk is a digital agency that specialises in creating superior digital experiences for healthcare brands. Their services include web design, digital marketing, branding, and custom software development.
Office Location:Â Miami, USA; London, UK
Year Founded:Â 2017
Team Size:Â Approximately 100 employees
Key Services:Â Web Design, Digital Marketing, Branding, Custom Software Development
Industries Served:Â Healthcare, Pharmaceuticals, Technology
Case Studies: View all case studies.
The SEO Works is a UK-based digital marketing agency with over a decade of experience. They specialise in helping many industries including medical and healthcare-based businesses expand their online presence through services like SEO, PPC, and web design. The SEO Works is proud to be the only company on the NHS national supply framework for Digital Marketing and Web Design.
Office Location:Â Sheffield, United Kingdom
Year Founded: 2009
Team Size:Â 51-200 employees
Key Services:Â Healthcare SEO, PPC, Web Design
Industries Served:Â Healthcare, Pharmaceuticals, Biotechnology
Case Studies: View all case studies.
Cardinal Digital Marketing is a healthcare performance marketing agency focused on driving growth for multi-location provider groups. Their services include custom healthcare performance marketing strategies, digital transformation, and brand creative. Cardinal has 14 years of experience helping healthcare groups scale their business and impact.
Office Location:Â Chamblee, Georgia, USA
Year Founded: 2009
Team Size:Â 51-200 employees
Key Services:Â B2B Branding, Naming, Digital Marketing Strategy, Digital Campaigns,
Industries Served:Â Healthcare, Pharmaceuticals, Biotechnology
Case Studies: View all case studies.
Real Chemistry is a global health innovation company that leverages artificial intelligence and data analytics to provide comprehensive marketing and communications services. By integrating marketing and medical education capabilities under one brand, Real Chemistry aims to deliver cohesive and effective strategies for healthcare clients.
Office Location:Â Global offices, including Europe and Canada
Year Founded: 2001
Team Size:Â Approximately 2,000 employees
Key Services:Â Promotional Medical Education, Branding and Advertising, Medical Affairs, Analytics and Insights, Meeting Planning, Speaker Bureau Services
Industries Served:Â Healthcare, Pharmaceuticals, Biotechnology
Case Studies:Â Not publicly displayed
6. IPG Health
IPG Health is a collective of over 45 agencies across six continents, dedicated to creating novel marketing solutions in the healthcare industry. Their services include strategic consulting, medical communications, and consumer health marketing. IPG Health brings together a diverse range of agency brands, approaches, and personas to deliver specialised capabilities for clients.
Office Location:Â Global presence, including the United Kingdom
Year Founded:Â Information not specified
Team Size:Â Over 6,500 employees
Key Services:Â Strategic Consulting, Medical Communications, Consumer Health Marketing
Industries Served:Â Healthcare, Pharmaceuticals, Biotechnology
Case Studies: View all case studies.
7. ParkerWhite
ParkerWhite is a branding and digital marketing agency that focuses on building trust and credibility for healthcare and medical device companies. Their services include brand development, digital marketing, and content creation.
Office Location:Â San Diego, USA
Year Founded: 1997
Team Size:Â Approximately 20 employees
Key Services:Â Brand Development, Digital Marketing, Content Creation
Industries Served:Â Healthcare, Medical Devices, Biotechnology
Case Studies: View all case studies.
8. RNO1
RNO1 is a west coast brand and digital experience agency that partners with healthcare brands to create transformative digital experiences. They offer services such as brand strategy, UX/UI design, and digital marketing.
Office Location:Â San Francisco, USA; Vancouver, Canada
Year Founded: 2010
Team Size:Â Approximately 50 employees
Key Services:Â Brand Strategy, UX/UI Design, Digital Marketing
Industries Served:Â Healthcare, Technology, Lifestyle
Case Studies:Â View all case studies.
AbelsonTaylor is a full-service health and wellness advertising agency known for its creative storytelling and strategic thinking. Established in 1981, it has grown to become one of the largest independent agencies in its field, offering comprehensive marketing solutions for pharmaceutical, biotech, medical device, and consumer health brands. They specialise in developing campaigns that connect with healthcare professionals and patients.
Office Location:Â Chicago, USA
Year Founded: 1981
Team Size:Â Over 300 employees
Key Services: Advertising, Branding, Digital Marketing, Medical Communications
Industries Served:Â Healthcare, Pharmaceuticals, Biotechnology
Case Studies: View all case studies.
10. Ogilvy Health
Ogilvy Health is a global healthcare marketing agency that combines creativity with deep industry insights. They offer services such as advertising, branding, digital marketing, and public relations. The agency has recently formed a health influencer unit to target the “new frontier” in marketing, helping pharmaceutical companies tap into personalised health trends and combat misinformation.
Office Location:Â Global presence, including London, UK
Year Founded:Â 1948 (Ogilvy & Mather)
Team Size:Â Over 1,000 employees
Key Services:Â Advertising, Branding, Digital Marketing, Public Relations, Health Influencer Marketing
Industries Served:Â Healthcare, Pharmaceuticals, Biotechnology
Case Studies: View all case studies.
11. Gene
Gene is a creative healthcare marketing agency that combines consumer health expertise with emerging marketing trends. With offices in New York and Toronto, the agency focuses on developing evidence-based campaigns that help healthcare brands connect with consumers in meaningful ways.
Office Location:Â London, UK
Year Founded: 2015
Team Size:Â Approximately 30 employees
Key Services:Â Creative Campaigns, Digital Strategy, Branding
Industry Served: Healthcare, Pharmaceuticals
Case Studies: View all case studies
Saatchi & Saatchi Wellness is a creative agency focused on promoting health and wellness brands. They offer services including branding, advertising, digital marketing, and strategic planning, combining scientific rigor with creative storytelling to help brands in the healthcare sector connect meaningfully with their audiences. The agency is part of the Publicis Healthcare Communications Group.
Office Location:Â New York, USA; London, UK
Year Founded: 2003
Team Size:Â Approximately 200 employees
Key Services:Â Branding, Advertising, Digital Marketing, Strategic Planning
Industries Served:Â Healthcare, Wellness, Pharmaceuticals
Case Studies: View all case studies.
The Bottom Line
Now that you’ve seen the top players in healthcare marketing, the next step is reaching out and starting the conversation. Whether you’re launching a new campaign or looking to refresh your current strategy, don’t hesitate to contact a few agencies and see which one aligns best with your goals. A quick discovery call could be the beginning of a valuable partnership! Get in touch today to find out how we can help.
Frequently Asked Questions
A healthcare marketing agency specialises in promoting healthcare-related services, products, and brands. These agencies help healthcare providers, including hospitals, clinics, and medical practitioners, reach their target audience through tailored marketing strategies. Services typically include digital marketing, SEO, social media management, branding, and content creation, all aimed at improving patient acquisition and engagement.
A medical agency focuses on marketing and communications within the healthcare industry. Medical agencies develop strategies to help healthcare organisations connect with patients and other stakeholders. Their services often include advertising campaigns, media planning, SEO, content marketing, public relations, and social media management. Their goal is to enhance the visibility of medical services and improve patient outcomes through effective messaging.
Healthcare marketing is crucial because it helps healthcare organisations stand out in a competitive market. By utilising targeted marketing strategies, healthcare providers can increase brand awareness, attract more patients, and build trust within their communities. It also helps educate patients about available services and facilitates improved healthcare choices.
Healthcare marketing agencies improve patient acquisition by creating personalised, data-driven campaigns that target specific patient demographics. They use SEO, social media marketing, paid advertising, and content marketing to attract new patients and retain existing ones. These agencies also enhance online presence, making it easier for potential patients to find healthcare providers when searching for medical services.
Healthcare marketing agencies offer a wide range of services, including digital marketing, search engine optimisation (SEO), content marketing, social media management, online advertising, website design, branding, and reputation management. These services are designed to help healthcare providers connect with their target audience, increase online visibility, and build long-term patient relationships.
