Marketing is more complex than ever, requiring a mix of creativity, analytics, and strategy to stay ahead. Marketing consulting firms have the right tools to develop holistic marketing strategies that drive long-term business success. By analysing market trends, customer behaviour, and competitive landscapes, these firms provide actionable insights to optimise brand positioning, campaign effectiveness, and digital marketing efforts.
Whether you need help refining your messaging, improving customer acquisition, or scaling your business, a marketing consulting agency can offer the expertise needed to make informed decisions.
You’ll find below our top 20 marketing consulting firms with proven track records, industry expertise, and a focus on measurable outcomes. Whether you need brand awareness, lead generation, or full-scale digital transformation, these agencies have the skills to deliver.
1. The Munro Agency
The Munro Agency is a Glasgow-based digital marketing firm with over 15 years of experience. We specialise in generating qualified leads and enhancing market share for businesses. Our services include website development, email marketing, social media management, and online advertising. We also bridge the gap between sales and marketing teams by delivering highly qualified leads directly to clients.
Office Location: Glasgow, Scotland
Year Founded: 2016
Team Size: 2 -10 employees
Key Services: B2B lead generation, marketing automation, SEO, PPC advertising, social media marketing, website design and development
Industries Served: Technology, HR Consulting, Hospitality, Events, SaaS, B2B
Case Studies:Â View all case studies
2. EquiBand
EquiBrand is a brand strategy and marketing consulting firm with over 20 years of experience in helping companies grow. They combine analytical approaches with creativity to build stronger brands and businesses. Their services include marketing strategy consulting, brand development, digital marketing, and more. EquiBrand has been recognised as one of America’s Best Management Consulting Firms by Forbes and as a top marketing strategy firm by Advisory HQ.
Location: Miami, San Francisco, USA
Year Founded: 2000
Team Size: 11-50 employees
Key Services:Â Marketing Strategy Consulting, Brand Development, Digital Marketing, Growth & Innovation
Industries Served: Consumer Products, Healthcare, Financial Services, Technology
Case Studies: View all case studies
3. Accenture
Accenture is a global professional services company specialising in digital, cloud, and security solutions. They assist leading organisations in building their digital core, optimising operations, accelerating revenue growth, and enhancing services, creating tangible value at speed and scale. With approximately 774,000 employees serving clients in more than 120 countries, Accenture combines technology with industry experience and functional expertise.
Office Location: Dublin, Ireland
Year Founded: 1989
Team Size: Approximately 774,000 employees
Key Services: Strategy and Consulting, Technology, Operations, Accenture Song (formerly Interactive), Industry X
Industries Served: Communications, Media and Technology, Financial Services, Health and Public Service, Consumer Products, Resources
Case Studies: View all case studies
4. Seedx
SeedX Inc. is a data-driven marketing and growth agency that partners with businesses to achieve sustainable development. They specialise in crafting tailored strategies by analysing core business metrics, customer profiles, and analytics to set measurable goals. SeedX offers scalable solutions adaptable to evolving business needs and values long-term partnerships rooted in integrity and communication.
Office Location: Los Angeles, United States
Year Founded: 2015
Team Size: Under 50 employees
Key Services: E-commerce strategy, B2B lead generation, UX/UI design, website development, pay-per-click advertising, growth and business strategy, SEO, performance analytics, content marketing, social media marketing
Industries Served: Consumer packaged goods, e-commerce, B2B, non-profit, education
Case Studies: View all case studies
Bain & Company is a global management consulting firm that collaborates with clients to achieve exceptional results. They offer expertise in strategy, data analytics, digital transformation, and operations. Their services span various industries, including retail, private equity, advanced manufacturing, technology, oil and gas, healthcare, and financial services. Bain is committed to delivering integrated solutions that drive impactful outcomes.
Office Location:Â London, United Kingdom
Year Founded:Â 1973
Team Size: Approximately 19,000 employees
Key Services: Strategy, data analytics, digital transformation, operations
Industries Served:Â Retail, private equity, advanced manufacturing, technology, oil and gas, healthcare, financial services
Case Studies: View all case studies
6. Brolik
Brolik is a digital marketing agency based in Philadelphia, specialising in web design, branding, and video production. They focus on positioning clients for the right audience, communicating unique value, and identifying market opportunities to achieve sustainable growth.
Office Location:Â Philadelphia, USA
Year Founded: 2004
Team Size: 11–50 employees
Key Services:Â Digital marketing, web design, branding, video production
Industries Served: Sports retail/fitness, professional/financial services, manufacturing, education, medical
Case Studies: View all case studies
7. Deloitte
Deloitte is a global professional services network offering audit, consulting, financial advisory, risk advisory, tax, and legal services. The agency has expanded to over 150 countries, employing approximately 460,000 people. Deloitte serves clients across various industries, including consumer business, energy and resources, financial services, life sciences and healthcare, and more.
Office Location: London, United Kingdom
Year Founded: 1845
Team Size:Â Approximately 460,000 employees
Key Services:Â Audit & Assurance, Consulting, Financial Advisory, Risk Advisory, Tax, Lega
Industries Served:Â Consumer Business, Energy and Resources, Financial Services, Life Sciences and Healthcare, Manufacturing, Public Sector, Technology, Media, and Telecommunications
Case Studies: View all case studies
McKinsey & Company is a global management consulting firm that collaborates with leaders to develop strategies, drive innovation, and build capabilities for sustainable and inclusive growth. In the UK, McKinsey serves both domestic and international clients, assisting them in accelerating growth and achieving their most significant objectives. The firm is committed to delivering lasting results by partnering with clients to navigate complex challenges.
Office Location:Â London, United Kingdom
Year Founded: 1926
Team Size:Â Approximately 45,000 employees worldwide
Key Services:Â Strategy, Operations, Technology, Digital Transformation
Industries Served: Various sectors, including private, public, and social organisations
Case Studies: View all case studies
9. SmartSites
SmartSites is an award-winning digital marketing agency offering services in web design, search engine optimisation, pay-per-click marketing, email and SMS marketing, and social media management. The agency has grown to over 300 team members dedicated to various digital marketing disciplines. SmartSites has managed over $500 million in paid search and launched more than 900 websites.
Office Location:Â Paramus, New Jersey, USA
Year Founded: 2011
Team Size: Over 300 employees
Key Services:Â Â Web design, search engine optimisation, pay-per-click marketing, email marketing, SMS marketing, social media management, influencer marketing
Industries Served:Â Automotive, beauty and cosmetics, education, fashion and retail, healthcare, IT and technology, legal, luxury, wellness and fitness
Case Studies: View all case studies
10. Chief Outsiders
Chief Outsiders is a prominent management consulting firm, specialising in providing fractional Chief Marketing Officers and Chief Sales Officers to mid-sized and growth-oriented companies. They integrate into leadership teams on a part-time basis, offering services such as strategic planning, marketing audits, sales training, and advisory support. They have assisted over 2,000 clients in achieving their growth objectives.
Office Location: Houston, United States
Year Founded: 2009
Team Size: 120+ executives
Key Services: Fractional CMO Services, Fractional CSO Services, Marketing Consulting, Sales Consulting, Strategic Planning, Marketing Audits, Sales Training, Advisory Services
Industries Served:Â Technology, Healthcare, Manufacturing, Financial Services, Consumer Goods, Professional Services, SaaS, Private Equity
Case Studies: View all case studies
11. Fair Marketing
Fair Marketing, Inc. is a digital marketing firm focusing on enhancing online visibility and expanding customer bases for medium to enterprise-level businesses. Their services include lead generation, affiliate marketing, marketing automation, content marketing, pay-per-click advertising, and more. The agency has been recognised as one of the fastest-growing companies in the US, earning a spot on the INC 5000 list.
Office Location: The Woodlands, Texas, USA
Year Founded: 2005
Team Size: Approximately 20 employees
Key Services:Â Lead generation, sales generation, affiliate marketing, marketing automation, content marketing, reputation management, pay-per-click advertising, social media marketing
Industries Served: Hospitality, Furnitures, Healthcare
Case Studies: View all case studies
V Digital Services is a full-service digital marketing agency and trusted Google Premier Partner. They specialise in helping businesses grow through various digital marketing strategies, including local and organic SEO, website design and development, search engine marketing, and more. Their team of over 125 customer-centric analysts and account managers operates in more than 300 US cities, providing personalised services to clients of all sizes.
Office Location:Â Phoenix, United States
Year Founded: 2013
Team Size:Â 125+ employees
Key Services: Local SEO, Organic SEO, Website Design and Development, Search Engine Marketing, Social Media Management, Programmatic Advertising, Pay-Per-Click Advertising, Web Development
Industries Served: Various industries, including small to large-sized businesses
Case Studies: View all case studies
13. KPMG
KPMG is a global network of professional service firms offering audit, tax, and advisory services. Operating in 145 countries, KPMG employs over 275,000 people worldwide and focuses on delivering quality and integrity, aiming to inspire confidence and empower change for clients and communities. The firm’s services are structured into three main areas: Audit, Advisory, and Tax and Legal Services.
Office Location: London, United Kingdom
Year Founded: 1987
Team Size: Approximately 275,000 employees globally
Key Services:Â Audit, Advisory, Tax and Legal Services
Industries Served: Consumer, Retail & Leisure; Energy, Natural Resources & Chemicals; Financial Services; Healthcare; Government & Public Sector; Private Enterprise
Case Studies: Not available
14. L7 Creative
L7 Creative is a digital transformation marketing agency based in Carlsbad, California. With over two decades of experience, they specialise in integrating creative strategies with online technologies to help brands connect with their audiences. Their proprietary processes, the L7 Marketing Machine™ and L7 Brand Blueprint™, are designed to transform businesses and inspire audience engagement.
Office Location: Carlsbad, United States
Year Founded: 2001
Team Size: 11-50 employees
Key Services: Brand & Creative Strategy, Integrated Marketing Strategy, Social Media & Content, Web Development & Technology
Industries Served: Health Tech, Life Sciences, Healthcare, Biotechnology, E-commerce, Technology
Case Studies: View all case studies
15. Spinx Digital
SPINX Digital is a Los Angeles-based design and technology agency dedicated to building world-class digital products. Their services include web design, web development, and digital strategy, focusing on user habits and behaviours to create effective strategies and designs. Notable clients include GE Healthcare Partners, Quinn Emanuel, Merle Norman, CBSSI, and Lavi Industries.
Office Location: Los Angeles, USA
Year Founded: 2005
Team Size: 10-49 employees
Key Services:Â Web design, web development, digital strategy, mobile app development, social media marketing, content management systems, integrated email marketing
Industries Served:Â Information technology, medical, arts and entertainment, media, non-profit, supply chain logistics
Case Studies: View all case studies
16. Brafton
Brafton is a content marketing agency that provides a range of services to help businesses enhance their online presence and achieve their marketing goals. Their offerings include content writing, video marketing, SEO strategies, social media management, email marketing, and PPC advertising. With a focus on creating data-driven, high-quality content, Brafton aims to drive web traffic, engagement, leads, and sales for their clients.
Office Location: London, United Kingdom
Year Founded: 2008
Team Size: 51-200 employees
Key Services:Â Content writing, video marketing, graphic design, SEO strategies, social media management, email marketing, pay-per-click advertising
Industries Served:Â Various sectors, including B2B and B2C brands across multiple industries
Case Studies: View all case studies
The Brandon Agency is a full-service, fully integrated advertising and marketing consulting firm. As one of only 24 certified brand strategy consultancies in the United States, they excel in developing new brand roadmaps and refreshing legacy brands. With a team of thinkers, strategists, creatives, and doers, their Convergence brand process focuses on understanding clients’ businesses, customers, and unique differentiators to drive growth.
Office Location:Â Charleston, USA
Year Founded:Â 1959
Team Size: Over 150 employees
Key Services: Brand Strategy, Creative & Content, Media & Digital Strategy, Interactive & Analytics, Search Marketing, Social Media, Public Relations
Industries Served:Â B2B, Financial Services, Utilities, Telecom, Healthcare, Real Estate, Resort Travel, Apparel, Outdoor Leisure, Consumer Packaged Goods
Case Studies:Â View all case studies
18. KAE
KAE is a boutique research and marketing consulting firm with over 50 years of experience consulting global corporations. They leverage advanced research methodologies and global market expertise to help clients stay ahead of emerging trends and opportunities. KAE works as a consultancy partner to clients, conducting qualitative and quantitative research that is turned into evidence-led, actionable insights.
Office Location: London, United Kingdom
Year Founded: 1969
Team Size: 11-50 employees
Key Services:Â Strategy, Product and experience development, Marketing, pricing, and communications strategy, Sales and partnerships ecosystem
Industries Served: Financial, Technology, and Sustainability
Case Studies: Not available
19. PwC
PwC is a global professional services firm offering audit, assurance, consulting, and tax services. With a presence in 152 countries, PwC assists clients across various industries in navigating complex business challenges. The firm also offers managed services, allowing businesses to focus on core activities while PwC handles specific operational functions.
Office Location: London, United Kingdom
Year Founded: 1998
Team Size: Over 327,000 employees
Key Services:Â Audit and assurance, consulting, tax, business transformation, risk management, sustainability, digital operations, finance transformation, technology integration, managed services
Industries Served: Automotive, Energy, Engineering & Construction, Financial Services, Healthcare, Hospitality & Leisure and more.
Case Studies:Â View all case studies
20. EY
EY, formerly known as Ernst & Young, is a global professional services firm offering assurance, tax, consulting, and strategy and transactions services. As one of the Big Four accounting firms, EY operates in over 150 countries with more than 700 offices worldwide. The firm focuses on helping clients navigate complex business challenges, providing services such as financial audits, tax planning, business consulting, and transaction support.
Office Location: London, United Kingdom
Year Founded: 1989
Team Size: Approximately 395,000 employees
Key Services:Â Assurance, Tax, Consulting, Strategy and Transactions
Industries Served:Â Automotive, Financial Services, Government, Entertainment, Real Estate, Technology, Telecommunications
Case Studies:Â View all case studies
Marketing Consulting Firms: The Bottom Line
Marketing consulting firms play a crucial role in helping businesses navigate the complexities of today’s digital landscape. These agencies have a track record of delivering strategic insights, innovative solutions, and measurable results. Whether you need help with market research, brand positioning, or digital marketing optimisation, these consulting experts can provide the guidance needed to make smarter, more impactful marketing decisions.
By choosing the marketing consulting firm that understand your industry’s needs, your business can unlock new growth opportunities and gain a competitive edge.
Frequently Asked Questions
A marketing consulting firm is a company that provides expert advice, strategies, and solutions to help businesses improve their marketing efforts. These firms assist with branding, advertising, digital marketing, market research, and campaign optimisation to help businesses reach their target audience effectively.
A marketing consultant analyses a business’s current marketing strategies, identifies areas for improvement, and develops tailored plans to increase brand awareness, customer engagement, and sales. Their role includes market research, content strategy, social media marketing, SEO, and advertising campaign management.
The average marketing cost for a small business typically ranges between 5% to 10% of total revenue, depending on industry and growth goals. On average, small businesses spend between £500 to £5,000 per month on marketing, covering digital ads, content creation, and social media promotions.
To choose the right marketing consulting firm, look for experience in your industry, client reviews, case studies, and a clear understanding of your business goals. You should request a consultation to assess their strategies and ensure their approach aligns with your needs.
Yes, hiring a marketing consultant can be highly beneficial for small businesses. They bring expertise, industry insights, and data-driven strategies to help maximise ROI and growth. Instead of trial-and-error marketing, a consultant provides a focused approach that saves time and resources while driving better results.
