Search Engine Optimisation – SEO


Get Found. Get Noticed. Get More Business.

Need more leads from your website? Search Engine Optimisation (SEO) is a minefield of bold claims and technical jargon. We help businesses like your get found online. Want to find out how your site is performing online? With The Munro Agency and our partners you get all of the good stuff with none of the rubbish. Our approach is simple and open: you’re handing over money to us, so the least we can do is show you what we’re doing with it. Just email or call and we’ll give it the once-over. It’s free and there’s no obligation whatsoever. Try our free website grader and see how your site currently stacks up and what you could do to improve your rankings today.

Our SEO Approach

We’re all about you and your brand: building relationships, developing strategies to suit your objectives and sharing everything we do with you, in a clear and honest way without any baloney. You can rely on us delivering reports that clearly tell you what is working and what is not on a consistent basis. We love to help businesses grow and our entire approach to our customers is based on a mutually beneficial partnership.

Our SEO Strategy

By working with clients to understand what they want to achieve and developing the most appropriate optimisation plan to get them there, we deliver SEO services that businesses can rely on. Whether you’re simply looking to improve your search engine presence locally, or you have a national, or even International customer base, we’ll construct a project plan that will get you the rankings and traffic you need.


We realise that each customer is different, which is why we tailor our optimisation to suit your website and your specific requirements. We are an agency that you can trust to deliver measurable results.

SEO Services Overview

We will help plan and deliver an SEO strategy that is not only affordable but also delivers real ROI to your business.

  • Better Keyword research
  • Detailed site analysis
  • Insightful action plans
  • Technical on-site optimisation
  • Content delivery
  • Link building
  • Local SEO
  • Multilingual SEO
  • Weekly reporting


Keyword Research

Keyword research is one of the most important, valuable, and high return activities in the search marketing field. Ranking for the right keywords can make or break your website.

By exploring popular terms and exploring long tail keywords, we will ensure you understand your market’s keyword demands. The usefulness of this intelligence cannot be overstated.

With The Munro Agency you will be able to help your business start climbing the Google rankings by providing a great foundation with this detailed keyword research.

SEO Keyword Research Munro Marketing
SEO Link Building Munro Marketing

Link Building

Links are vital to ensure visibility in the search engines. Although Google now use more than 200 signals in their algorithm for scoring websites, hyperlinks are still one of the most important signals to maximise a site’s visibility. We will research and build real links from real people without a robot in sight.

Our creative team help you define your link building objectives, identify key audiences and influencers in your industry and develop a strategy to attract them. We do this through producing engaging content, PR and targeted and relevant outreach to other sites and businesses.

We can work alongside in-house, as well as external content, creative, marketing or PR teams to deliver an integrated and seamless agency approach.


SEO Website Analysis

Staying on top of the latest Google algorithm updates and making sure your website is up to scratch can be a daunting task for any business owner or marketer. With The Munro Agency, you can analyse any page of your website in a few seconds. Our report is made of more than 50 criteria based on different categories.

These include important factors such as analysing your domain, the traffic you receive, your page set-up, link structure and much more. It gives you a complete diagnosis on errors to correct in order to improve your SEO.

Do the SEO check and get your SEO analysis instantaneously. There is no need to install an application or wait for hours: The Munro site analyser is an instantaneous SEO tool. Get an analysis made of more than 50 criteria based on SEO, performance, UX-Design and textual content.

SEO Website Analysis Munro Marketing
SEO Content Writing Munro Marketing

Writing Content

Thriving in your online business means you must go beyond simply “writing content.” Your content needs to accomplish two goals: first, appeal to your customers and second, solve a particular problem.

Nowadays your content needs to satisfy your audience’s thirst for quality material. So, how then do you start building a B2B SEO strategy that delivers?

At the Munro Agency we will enable you to produce relevant, engaging, searchable and valuable web content.

Competitive Analysis

Have you ever wondered why your competitors are outranking you? Or why they are getting more social media love? Understanding what is working for your competition can act as a great benchmark to developing your own and superior campaigns.

We can develop comprehensive insights into your industry, your competitors and show you exactly how to dominate Google.

The knowledge we acquire from this research will form the backbone of your SEO strategy, and will create part of the structure in your campaign. In today’s competitive market it is important to arm yourself with data, otherwise you will easily waste resources without seeing a return on investment.

SEO Competitor Analysis Munro Marketing
Rupert Morris The Munro Agency Glasgow


Digital Marketing

Rupert is the founder of The Munro Agency and in charge of devising new and profitable marketing campaigns for our clients. He is also the driving force behind making Marketing Automation accessible to more businesses.
Dubravka Vasiljevic


Advertising Specialist

Dubravka looks after many of the PPC campaigns we have running. She is very experienced at finding profitable keywords and marketing channels for our clients.
Ian Bryce



Ian is the technical guru at The Munro Agency and in charge of all aspects of web development. His specialities include wordPress and Umbraco. He is also an expert at making many of our designs a reality online.
David McCourt


Video & Photography

David brings years of video & photography experience to the table. He has a knack for bringing many of our clients marketing ideas to life and is also a very accomplished editor.
Teri Scott


Sales Enablement

Teri is our sales specialist and always on hand to help bring our clients leads over the line and turn them in to long time customers. She brings with her a lot of experience including working for a number of fortune 500 companies.

Are you struggling to get website visitors?

Local SEO Munro Marketing

Local SEO

The Munro Agency will help you understand your website’s local SEO by pulling in key metrics, such as local keyword ranking, competitor citations, website health, most competitive search terms and much more.

Not only that, but we will track, monitor and manage your reviews on local directories across the web.

The Munro Agency will also serve up the top local directories that will generate traffic to your site. These listings also function as references or “citations” for your Google My Business listings – further optimising your local online presence.

Multilingual SEO

Through our network of chosen partners we have the ability to quickly deploy SEO strategies worldwide with in-country expertise and native speakers.

The Munro Agency is proud to offer a range of services that will include multilingual content, global Social Media, International search and translations by our network of native speakers.

We can work as part of your team or help deploy fully managed international SEO campaigns and optimised global websites with increased search engine visibility.

SEO Multilingual Munro Marketing
SEO Reporting Munro Marketing

SEO Reporting

Through detailed reporting and evaluation, we’ll delve into the heart of your campaign to ensure performance is as it should be. That includes making sure that you can answer the following questions with confidence every month.

Are our efforts helping us reach our organic search goals? What SEO tasks were completed last month in relation to your goals? What impact did these efforts have on the web presence for organic search? What new opportunities were identified to optimise for organic search? Are there any new competitive threats?

We will ensure that you receive reports that are easy to understand and cut to the chase without any industry jargon. That means giving you the full picture and helping you understand what is working and what is not.

SEO Consultancy

We can work with your company on a consultative basis and help improve your existing in-house SEO effort or develop it from scratch.

We love helping businesses  to get to the top position in search engine rankings. Whether you need us to help you develop a strategy for your in-house team or work within your organisation, we have a solution to fit your needs and budget.

Have you made the decision to hire an SEO but aren’t sure if they really know their stuff? Let us do the snooping to make sure you’re getting the best fit for your company. Our consultancy services are here to help you take the nest step in your SEO strategy.

SEO Consultancy

Website Grader

The Munro Agency provides you with some in-depth details about how well your site performs compared to your competition. Get feedback on your rank, link building, on-site SEO and much more. Click here to get an instant SEO report on your website or landing page completely FREE.

Grade Your Website Now

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