Posts filed under: SEO

On February 6, 2023, Google announced its chatbot (like ChatGpt), Bard. And guess what? The very next day, Microsoft launched a new version of Bing search powered by OpenAI, increasing the competition with Google.  “AI will fundamentally change every software...
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Digital marketers may have initially anticipated the introduction of a new tool with excitement. However, the replacement of the Structured Data Testing Tool (SDTT) with the Rich Results Test (RRT) was initially met with concern by some in the SEO...
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What is account-based marketing (ABM)? Account-based marketing (ABM) is a strategic approach to B2B marketing that focuses on targeting specific high-value accounts, or customers, rather than broad audiences. ABM involves creating personalised marketing campaigns and messaging for each targeted account,...
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How to Write an SEO Optimised Blog Post Do you want to know how to optimise blog posts for SEO? You’ve come to the right place as you will discover how to master your blog SEO. Optimising blog content is...
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Want to know how to market your business for success this 2023? A good product or service is the best secret to running a successful business. The product or service must address the pain points of your target audience and...
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An overwhelming majority of buyers (81%) start shopping online before visiting a physical store. Hence, businesses need a strong online presence, given the multiple options for similar products. Business owners require a robust marketing strategy to attract, engage, and convert...
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YouTube SEO strategies help to optimise the performance of your content on the video streaming platform. Discover how to get your videos ranked and seen for a relevant search on YouTube and search engines. According to the State of Video...
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